Ted Baker
Commercial Design
This project was all about recreating the classic Ted baker look. Retail design requires more design detail than any
residential space, such as, product placement for the best sales, men's to women's ratio is store area, the placement of the tills for security right down to fire exits for customer safety.
There needed to be enough detail in this design to draw in and interest customers while not taking away from the actual appeal of the products. The use of materials played an important role in portraying the Urban Garden City Concept
"Working in a retail space offered a whole new set of areas left to research to comply with public space regulations and consumer habits. Working in a space this large was certainly a challenge I was happy to take on."
- Niamh Aisling